What is YouTube RPM Calculator?
Revenue Per Mille (RPM) measures how much money you make for every 1,000 video views, including ads, memberships, and Super Chats.
How it Works
1. Enter 'Total Revenue'.
2. Input 'Total Views'.
3. Result = (Revenue / Views) * 1000.
Example
Input: $500 Rev, 100k Views
Result: $5.00 RPM
FAQ
RPM vs CPM?
CPM is what advertisers pay. RPM is what YOU keep (after YouTube's cut).
Why is my RPM low?
Short videos, low viewer geography rates, or non-advertiser-friendly content.
Does Shorts RPM differ?
Yes, Shorts RPM is significantly lower ($0.01-$0.06) than long-form.
How to increase RPM?
Make longer videos (mid-rolls) and target high-paying keywords.
Is RPM constant?
No, it fluctuates seasonally (Q4 is highest).
Conclusion
RPM is the most holistic metric for creators because it accounts for all revenue sources and unmonetized views. Focusing on high-value niches (Finance, Tech) usually yields a higher RPM than entertainment.